This webinar is part of the Wharton Alumni Webinar Series in an effort to offer life-long learning opportunities to alumni. The webinar is provided at no cost to club members. Book now before it sells out.
Wharton Alumni Relations is excited to bring you the next faculty webinar offered to our Wharton alumni community. Pre-registration is available EXCLUSIVELY to members of the Wharton Club of Atlanta. If you are not already a member of our club, we encourage you to join and take advantage of this valuable benefit.
Webinar Title: Maximum Innovation with Minimal Risk: The MVP Strategy
Webinar Date: April 12, 2016
Webinar Times: 12 p.m. EDT
Led By: Laura Huang
Cost: FREE for Wharton Club of Atlanta members
Registration is available now to members of the Wharton Club of Atlanta. Space is limited, so register today by following the link below:
About this session:
In this webinar, participants will learn what a “minimum viable product” (MVP) is, and how the MVP model can help them test the introduction of any product, service, or idea into a new market. The MVP strategy can be useful for both established organizations and early-stage ventures alike. Learn how to build and test an MVP, and how the MVP strategy can help identify one’s target market, build a customer acquisition strategy, and determine the product/market fit.