This webinar is part of the Wharton Alumni Webinar Series in an effort to offer life-long learning opportunities to alumni. The webinar is provided at no cost to club members. Book now before it sells out.
Wharton Alumni Relations is excited to bring you the next faculty webinar offered to our Wharton alumni community. Pre-registration is available EXCLUSIVELY to members of the Wharton Club of Atlanta. If you are not already a member of our club, we encourage you to join and take advantage of this valuable benefit.
Webinar Title: Behavior Change for Good
Webinar Date: Thursday, November 5
Webinar Time: 12 pm – 1 pm EST
Led By: Katherine Milkman, Associate Professor of Operations, Information and Decisions
Cost: FREE for Wharton Club of Atlanta members
Registration is available now to members of the Wharton Club of Atlanta. Space is limited, so register today by following the link below:
About this session:
Employee and customer choices are heavily dependent on context. We know this from extensive behavioral economics research studying these populations. Choice architecture, or simply the way in which a choice is presented, can be a very valuable tool for improving employee outcomes and consumer choices. Learn in this webinar about how you can make use of this malleability by leveraging insights about what influences choices to guide the behavior of your employees and customers in helpful ways. This webinar will cover:
- The basics of wise choice architecture
- Nudges that have been proven to increase good decisions
- Actionable takeaways for your business